About ArteNOM Seleccion de 1549 Blanco Organico Tequila
For over a decade, Jacob Lustig managed the tequila and mezcal portfolio of the largest liquor distributor in the United States. Lustig has had a lifetime of experience in the tequila industry: as a child, his family moved back and forth between San Francisco and Oaxaca, Mexico. Later, as a student at the University of California, Santa Cruz, Lustig studied the history of the Mexican liquor business.
"My passion for nuanced and unique agave spirits began in southern Mexico during the early 1990s," says Jacob, "when I renovated a centuries-old Oaxacan mezcal distillery after concluding an intensive study of regional mezcal distillation and its myriad production configurables." As the manager of a tequila and mezcal portfolio, "I was able to work closely with over forty of Jalisco's finest tequila distilleries."
Selección ArteNOM Tequila is the first and only company authorized by the Tequila Regulatory Council to bottle tequilas from different distilleries and release them under a single brand name. "A prevailing regulation in the tequila industry specifically prohibits the bottling of any brand in multiple locations, in order to assure aficionados consistent flavor and quality in their preferred mark," says Jacob, but after years of working with the Tequila Regulatory Council, Jacob was granted permission. Gratefully, the Selección ArteNOM Tequilas are now being applauded in both Mexico and the United States.
ArteNOM Seleccion de 1549 Tequila is produced in the town of Jesus-María, which is situated nearly 7,000 feet above sea level (making it the town with the highest elevation in Jalisco). There, master distiller Gabriel López-Garibay expertly double-distills Seleccion de 1549 Tequila Organico at Rancho El Olvido using agave that reflect the terrior of Jesus-María's lava-rich soil — the high concentrations of lava with little top soil stress the plants and result in agave with heightened levels of brix sugar. This tequila is crafted from certified organic agaves sourced from the Tequila Valley in Jalisco.
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About Tequila
Although tequila has developed a bad reputation, there's more to the spirit than just shots on a Saturday night.
This traditional Mexican drink origins in the state of Jalisco when according to a local legend, lightning struck an agave cactus before the Nahua tribe drank its warm nectar. Behold, tequila.
Legally, tequila has to be made of 51% of Blue agave around the Jalisco region in Mexico. There are different types of tequila according to age - from the youngest representatives, blanco, reposado, and añejo, to the oldest extra añejo.
Check out our impressive selection of tequilas, find your new favorite in Top 10 tequila & mezcal, or explore our treasury of Rare & hard to find tequilas.